For a while now, most of us have been in survival mode, weathering economic uncertainty and organizational upheaval. Now the time has come to regroup, re-conceptualize the future and our careers. As organizations become flatter, and the number of promotion opportunities diminish, how do we define professional growth and advancement? Rather than waiting for such opportunities you can actively shape your career and influence in a manner that supports your career objectives.
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I believe you can (and should) promote yourself in a way that is authentic. Most of us know talented people who don't get the recognition they deserve and sometimes the most visible, but not necessarily the most valuable employees make the cut. But candidly, people are busy, "face time" is limited, and organizations are becoming more dispersed. How then can you differentiate yourself from others?
Success requires relationships at a variety of levels. Many people need to know who you are and what you have to offer. Self-promotion can be a key influence strategy to increase your visibility and support from others. I know what you are thinking, but effective self-promotion does not have to be painful or exaggerated. Consider the following points:
Self-promotion can be an important strategy for managing your career. When approached authentically, these tactics can increase your visibility and accelerate your professional growth and advancement.
Question: What's your self-promotion strategy?
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